A product roadmap is a strategic document that maps out the general stages of a product’s development. In startups or new businesses, a product roadmap usually serves as a filter to determine the most important tasks involved in a product’s development.

In Agile product development, activities such as split A/B testing are usually omitted from the product roadmap. This is because Agile product development is time-bound, hence no extra time is dedicated to testing which is often regarded as time-consuming.

To integrate testing into a product roadmap, the product management team first needs to understand and accept that testing is one of the most important tasks involved in product development, hence it deserves to be included in the roadmap. Also, the Engineering team should be duly included in the creation of the product roadmap from the beginning. This will ensure that Testing is performed at every step of product development. Finally, to save time testing, product management teams are advised to consider Automated testing.